Our Mission

Our Mission is to facilitate the accomplishment of each athletic, performance and competitive goal for every client. We do this by offering highly effective training and nutrition advice.

We are dedicated to the activities and lifestyles that make and endurance athlete and work tirelessly to prepare each client for success on event day.

As part of the Source Endurance family, you are the priority. We work with clients across the skill continuum in sport and athletics. First time competitors and experienced veterans are given the same service as clients competing internationally.

Source Endurance employs multiple tools to help you towards your success.

• Multitude of graduate degrees in fields related to exercise science, physiology, nutrition, and humanities
• Multiple certifications in applicable fields
• Practical experience at the highest level of competition
• Years of professional coaching experience

These tools help us to measure, evaluate and predict future performance accurately.

Our Team

Adam Mills, MSEd, RCEP
Adam earned his Bachelor’s in Exercise Science in 2003 and his Master’s in Clinical Exercise Physiology in 2005, both from the University of Kansas. During his graduate studies, Adam was a regular on the Dean’s List, and a recipient of multiple academic scholarships. <Read more>

John Hobbs, MEd
John has been a competitive endurance athlete since his high school days where he was an active triathlete. A knee injury led him to road cycling early in his college career. His interest in the endurance sports, specifically road cycling, led him to pursue a Bachelor’s degree in Kinesiology from Southwestern University in Georgetown Texas and gain experience performing research on the anaerobic capacity in humans. <Read more>

Joseph Lafico, MA
Joseph brings a lifelong love of all things active to the SE family. A shoulder injury while boxing in his college days lead to him picking up a bike to commute to physical therapy and he never looked back. From there its an all-to-familiar tale of Lycra, sweat and long hours of competition in adventure racing and triathlons. <Read more>

Alicia Kendig, MS, RD, CSSD
From a young age, Alicia has developed her two true passions in life: Food and Sport. As a competitive swimmer at the ripe old age of 3, her love of training, competition and wellness continued through college and now into her professional career. To her, sports nutrition is an interesting and fulfilling piece of every athlete’s puzzle. <Read more>